The wildedge method

Getting to the crux of the problem

Growing your business starts with space to think, clarity on what's really happening, and an intentional approach to planning and implementing what comes next.

Our six-step method creates a roadmap for development aligned with who you are, what you value and the future you’re intentionally trying to create.

Creating space for better thinking

You don’t need more information, advice or ideas.

You need space to step back, get some perspective and think more clearly about what really matters.

By creating this space, we can cut through the noise and start exploring what’s really going on.

Finding clarity before taking action

We can’t help you if we don’t know where you’re at.

Our method makes sure we get to the heart of understanding where you are today, where you want to go and what’s standing in the way EARLY so the work we do together is aligned and with intention.

Creating a business and life that’s sustainable

The business (and identity) we design and embed during our work together fully aligns with who you are and what you want out of life.

And simply ‘getting there’ isn’t enough. We walk side-by-side with you as you adjust to the ‘new normal’, making the change permanent.

The WildEdge Method

1. The Clearing

Get out of the noise so you can think again

Everyone arrives at their start of their journey with us carrying a heavy load - hundreds of mirco-decisions (and some pretty big ones) that need to be made, fires to fight, lying awake at night ruminating on the events of the day, and carrying the burden of EVERYTHING.

This first stage has nothing to do with vision or strategy. Or even breakthroughs.

It’s permission to let go.

And be seen.

Your first session is your first outdoor intervention. Ring-fenced time and a private space for you to release everything that’s on your mind, talk about everything that’s swimming around in your head, and unburden yourself of everything that you are carrying.

Only when we take the noise away, can you start to see the big picture more clearly.

2. Wayfinder

Recalibrate your compass around what you actually want, and get clear on the business and life you choose to build.

Before we grow your business, do you know if you’re even building the right one?

The work we do with you will propel your business to new heights and to get there, there will be a lot of soul-searching, personal growth and stepping far out of your comfort zone.

This becomes all the more difficult if you’re building the wrong business. And by ‘wrong’ we don’t mean the wrong industry or wrong sector.

We mean skipping over important questions, like “why are you doing this?”, “what’s in it for you?” and “So what?”

You don’t have to want to earn a fortune, change the world or do what everyone else tells you to do.

But it has to be real. And it has to be honest. Otherwise you’ll be fighting against yourself every step of the way.

We work with you early on to understand what you’re building and why, and constantly check in with this ‘True North’ throughout the journey.

Only when we know your ladder is against the right wall, do we invest the time in how to get there.

3. The Threshold

Expose the Founder Gap: uncover what is really keeping you where you are and identify the shift that the next chapter requires

Now you might think you’re finally ready to design the business you want, but instead, all the reasons why you don’t believe it can happen begin to surface.

  • “I’m not a proper CEO”

  • “I can’t trust my team”

  • “Who am I to…”

  • “I should be working more, not less”

As we start to uncover the work we need to do to get your business to the level you want it to operate at, we’re uncovering a more important gap that we need to address.

The Identity Gap.

The version of you that did so brilliantly to get your business to where it is now is no longer the version that can take it forwards.

We focus on understanding what your business needs from you to take it to the next level, and work on developing the mindest, beliefs and what you need to release to become the leader it needs.

4. Architect

Design and build the business and identity you need

Now you’ve discovered what needs to change, we need to design what the next stage of your business looks like. Much like its leader, the version of your business that got you so far, isn’t the one that will succeed in its next chapter.

There is no one-size-fits-all approach. Every business and every founder is different. But what we are building here is - intentionally - a business that serves you and aligns with your True North.

We go deep into how your business works (and doesn’t) - your numbers, your organisation structure, how decisions are made, capacity, brand, culture, your team.

Through this, we establish ways in which your business and its people can begin to lighten your load rather than add to it.

And importantly, what it now needs of its leader.

5. Acclimatise

Let your identity catch up with your new altitude

At this point, the results start to be felt - delegation is a success, the business can run in your absence and your team copes.

Most coaching and consultancy stops at this point, but this, in our experience is why transformation fails and old habits and ways of working slip back in.

Because instead of thinking “I’m actually good at running a business”, you’re thinking “I’m a fraud. I’m not working hard enough”.

This is a dangerous cross-road in the journey. You’ve changed they way your business operates and how you show up, but you don’t quite trust the ‘new normal’ yet, making you vulnerable to self-sabotage and overworking.

During this crucial phase we walk side-by-side with you as you fully embrace and embody your new identity, steadying you as you wobble, and holding you to account and anchoring the ‘new normal’ in evidence, repitition, challenge and new habits.

6. Explore the WildEdge

Use the freedom, trust and capacity you’ve created to explore what becomes possible next

In our final step, you’re no longer consciously trying to embody your new identity - you simply ARE the leader of your business that you were aspiring to be.

This is where the fun really begins. Now you’ve reached your new level, it’s time to explore it. What opportunities are coming to you? Who are you surrounded by? How is your team behaving? How are you spending your time? What’s now possible in your life?

We support you in exploring your WildEdge, through regular check-ins and quarterly strategy Trailblazer Days.

Find out how we use the WildEdge Method to grow your business