Get Wild and Grow Your Business
Business Growth Coaching and Consultancy for Accidental CEOs
who have become the bottleneck in their business
WildEdge Worx takes Accidental CEOs out of the business and into the wild…
Because the perspective required to lead differently doesn’t come from sitting behind the same desk, solving the same problems.
The moment you take a step back and to see what’s really going on, different possibilities emerge, priorities become clearer, and new paths for you and your business begin to take shape.
Which means…
No more constantly fire-fighting and being completely in the weeds, and finally having time to work on the business, not just in it.
You no longer spend your days making hundreds of micro-decisions, solving problems, checking numbers and responding to messages. You have the time and mental space to step back, think strategically and decide where the business needs to go next.
No more working yourself to the bone for your team, and finally having people who actually lead alongside you - stepping up, taking ownership and helping to drive the business forward.
You stop carrying responsibility for every detail and being the answer to every problem. Decisions move faster, problems get solved without you and your business keeps moving even when you’re not in the room.
No more sacrificing your life for the business, and finally getting the freedom you started the business for, getting it to work for YOU.
Full control over your time. More space to think big. More choice about how you spend your days. A successful business that supports your life, rather than consuming it.
No more worrying that more growth will create an even bigger monster, and instead feeling confident that you and your business can handle what’s next.
You can finally take a holiday without constantly being on high alert, waiting for ‘that call’, because you have a capable team that can manage in your absence.
What’s REALLY going on
Your business was supposed to give you flexibility and freedom to do things YOUR way.
But somehow all you’ve done is create a job where everyone else gets to leave work, but you don’t.
You may have tried all-the-things to break out of this:
New ways of working
Meticulously crafted processes
Growth ‘accelerators’
Business Coaching
Management-by-KPI
Dumping everything into AI (including your agency)
A shiny new tech solution
But none of these solutions worked for very long.
And some didn’t work at all.
Why?
Because they fail to address three fundamental issues:
1. You can’t get perspective when you’re standing in the middle of the problem.
2. They try to ‘fix’ the business OR ‘fix’ the owner (the reality is you need to transform BOTH at the SAME TIME)
3. They jump to solutions without understanding what’s REALLY going on.
At WildEdge Worx, we give you the space to uncover what’s really going on, understand what needs to change, and find the right way forward for both you and your business.
Why we use nature to grow your business
From the moment we first started taking business owners into the outdoors, we were surprised by both the speed and the depth of the results that our clients saw.
Seeing this in action wasn’t enough for us - we now needed to understand exactly what was happening beneath the surface.
Over the years we’ve extensively researched and observed the effects of taking business and personal growth conversations into nature, and have shaped our approach to ensure all of our work is impactful and intentional.
Changing your environment
Environment shapes behaviour. We often want things to change and our circumstances to change, but when we’re seeing the same desk same screen, same walls and the same to-do list, day in, day out, it’s no wonder that everything stays the same. The perspective you need to grow doesn’t come from sitting behind the same old desk, solving the same old problems.
Reconnecting with Yourself
Deep down, most founders already know what they need to do. But in a noisy world, it’s easy to become detached from our instincts. By heading into nature, we leave the noise behind, allowing us to connect with you, human-to-human. But it also allows you to reconnect with yourself - your needs, instincts, values and emotions, and ultimately the truth that you’ve been squashing down inside you.
Seeing the Big Picture
You can’t see the path when you’re standing in the middle of the problem. Physically getting some altitude and being able to see the lay of the land before you allows you to see what’s happening from a distance and put what’s happening into perspective, so you can make the connections, join the dots and understand what needs to be done.
Moments that Stick
The cold water on your skin as you joined the dots.
The peaceful sounds of the valley as you decided things needed to change.
The sunlit view from the mountain as you realised you’ve been playing small.
When the insight is tied to the experience, it becomes unforgettable.
These big moments don’t just fall into obscurity. They become anchored in your being.
Embracing Challenge
Walking side-by-side in the outdoors completely dismantles the barriers that exist in your offices and meeting rooms. Conversations are more honest and raw, and we can have the difficult conversations that you usually avoid, leading to deeper insights and breakthroughs you just wouldn’t have at the boardroom table.
Want to give it a try?
Book in a free 30-minute Breakthrough Session - either a walk and talk from our Base Camp in North Leeds or online
The WildEdge Method
Creating a better business starts with becoming intentional about what you're building, why you're building it, and who you need to become to get there.
The WildEdge Method is our six-stage journey for creating lasting change in both the business and the person leading it.
Intentionally designing your next chapter
Creating space for better thinking
You don’t need more information, advice or ideas.
You need space to step back, get some perspective and think more clearly about what really matters.
By creating this space, we can cut through the noise and start exploring what’s really going on.
Intentionally designing the business and life you want
Before we decide how to grow your business, we need to understand what you're actually trying to build.
Our method gets to the heart of understanding where you are today, where you want to go and what’s standing in the way EARLY so the work we do together is aligned and with intention.
Creating a business and life that’s sustainable
The business (and identity) we design and embed during our work together fully aligns with who you are and what you want out of life.
And simply ‘getting there’ isn’t enough. We walk side-by-side with you as you adjust to the ‘new normal’, making the change permanent.
1. The Clearing
Get out of the noise so you can think again
Everyone arrives at their start of their journey with us carrying a heavy load - hundreds of mirco-decisions (and some pretty big ones) that need to be made, fires to fight, lying awake at night ruminating on the events of the day, and carrying the burden of EVERYTHING.
This first stage has nothing to do with vision or strategy. Or even breakthroughs.
It’s permission to let go.
And be seen.
Your first session is your first outdoor intervention. Ring-fenced time and a private space for you to release everything that’s on your mind, talk about everything that’s swimming around in your head, and unburden yourself of everything that you are carrying.
Only when we take the noise away, can you start to see the big picture more clearly.
2. Wayfinder
Recalibrate your compass around what you actually want, and get clear on the business and life you choose to build.
Before we grow your business, do you know if you’re even building the right one?
The work we do with you will propel your business to new heights and to get there, there will be a lot of soul-searching, personal growth and stepping far out of your comfort zone.
This becomes all the more difficult if you’re building the wrong business. And by ‘wrong’ we don’t mean the wrong industry or wrong sector.
We mean skipping over important questions, like “why are you doing this?”, “what’s in it for you?” and “So what?”
You don’t have to want to earn a fortune, change the world or do what everyone else tells you to do.
But it has to be real. And it has to be honest. Otherwise you’ll be fighting against yourself every step of the way.
We work with you early on to understand what you’re building and why, and constantly check in with this ‘True North’ throughout the journey.
Only when we know your ladder is against the right wall, do we invest the time in how to get there.
3. The Threshold
Expose the Founder Gap: uncover what is really keeping you where you are and identify the shift that the next chapter requires
Now you might think you’re finally ready to design the business you want, but instead, all the reasons why you don’t believe it can happen begin to surface.
“I’m not a proper CEO”
“I can’t trust my team”
“Who am I to…”
“I should be working more, not less”
As we start to uncover the work we need to do to get your business to the level you want it to operate at, we’re uncovering a more important gap that we need to address.
The Identity Gap.
The version of you that did so brilliantly to get your business to where it is now is no longer the version that can take it forwards.
We focus on understanding what your business needs from you to take it to the next level, and work on developing the mindest, beliefs and what you need to release to become the leader it needs.
4. Architect
Design and build the business and identity you need
Now you know what you’re building and why, we intentionally design the next version of the business and you, its leader.
There is no one-size-fits-all approach. Every business and every founder is different. But what we are building here is - intentionally - a business that serves you and aligns with your True North.
We go deep into how your business works (and doesn’t) - your numbers, your organisation structure, how decisions are made, capacity, brand, culture, your team.
And we challenge your perceptions, beliefs, habits and patterns so you can evolve into the leader your business will need.
Through this, we establish ways in which your business and its people can begin to lighten your load rather than add to it.
5. Acclimatise
Let your identity catch up with your new altitude
At this point, the results start to be felt - delegation is a success, the business can run in your absence and your team copes.
Most coaching and consultancy stops at this point, but this, in our experience is why transformation fails and old habits and ways of working slip back in.
Because instead of thinking “I’m actually good at running a business”, you’re thinking “I’m a fraud. I’m not working hard enough”.
This is a dangerous cross-road in the journey. You’ve changed they way your business operates and how you show up, but you don’t quite trust the ‘new normal’ yet, making you vulnerable to self-sabotage and overworking.
During this crucial phase we walk side-by-side with you as you fully embrace and embody your new identity, steadying you as you wobble, and holding you to account and anchoring the ‘new normal’ in evidence, repitition, challenge and new habits.
6. Explore the WildEdge
Use the freedom, trust and capacity you’ve created to explore what becomes possible next
In our final step, you’re no longer consciously trying to embody your new identity - you simply ARE the leader of your business that you were aspiring to be.
This is where the fun really begins. Now you’ve reached your new level, it’s time to explore it. What opportunities are coming to you? Who are you surrounded by? How is your team behaving? How are you spending your time? What’s now possible in your life?
We support you in exploring your WildEdge, through regular check-ins and quarterly strategy Trailblazer Days.
How to work with us
Everyone arrives with a different business, a different challenge and a different vision for what success looks like. That's why we don't offer fixed programmes or off-the-shelf solutions. Instead, we take the time to understand what's really going on, where you're trying to get to, and what support will help you get there.
1. Your FREE Breakthrough Session - We understand where you are
For founders who are new to our world, we offer a free, no-obligation 1:1 breakthrough session to understand what’s going on, and whether we’re the right fit for each other.
This is 30 minutes, dedicated to you, offered either online, or as a Walk and Talk in the woods, with one of our experts, from our basecamp in North Leeds.
2. The Beacon Session - We discover what your path is
Our first session is a 2-hour 1:1 Beacon Session.
During a walk and talk in the hills, you’ll have the freedom to let go of everything, find out what’s really going on, and create a plan for what to do about it.
3. We help you build what’s next
After you Beacon Session, we will propose a roadmap for the journey ahead, and how we can support you and your business to grow in EXACTLY the way you want and need it to, implementing the insights through a mixture of 1:1 coaching, Trailblazer Days to nail your strategy, developmental workshops and operational consultancy.
Some stories from our clients
“I feel invincible now in situations that would previously have terrified me.”
Juliet Ralph, CEO & Co-Founder, Robinson Ralph
Through our work together, Juliet stepped more fully into her role as CEO, transformed the way she led internally and externally, and built a level of confidence and authority that fundamentally changed how she showed up inside the business.
“I realised I had built a business around proving myself.”
Sandra Patel, exited Founder, Transition Partners, Director, Kaitel Solutions
Sandra came to WildEdge during a major leadership transition. Outwardly successful, internally disconnected from what she actually wanted next. Our work helped her reconnect to her own vision, rebuild trust in herself and step into a completely new era of leadership with clarity and conviction.
“I stopped shrinking in rooms I had every right to lead.”
Anna Sutton, exited CEO & Co-founder, The Data Shed, exited CEO & Co-founder, The Data Refinery
As CEO of a fast-growing consultancy, Anna was carrying huge responsibility whilst questioning herself constantly. Through our work together, she developed the confidence, visibility and leadership presence required to lead the business through significant growth and a multi-million-pound exit.
Ready to build what’s next?
Book your free Breakthrough Session and let's explore what that could look like for you and your business.
Meet your Guides
Ant
I'm Ant, co-founder of WildEdge Worx. I take executives, business owners and leadership teams on epic adventures into the hills and mountains, to get them out of their heads, and find clarity.
I have 20 years of coaching, consultancy and strategy experience working with a range of businesses, from small, scaling businesses to large publicly listed corporations.
I’ve always been a strong believer in how environment can shape our thinking, our patterns and our habits, particularly how a big change in thinking needs a radical displacement from your everyday routines.
So in 2021, I combined my expertise and walking in the outdoors, forming Mountain Boardroom, giving leaders and founders time and space free from distractions, to spark extraordinary thinking in extraordinary mountain landscapes.
I’m a Mountain Leader and qualified Outdoor First Aider, with inside knowledge of some of the most epic walking routes in the UK.
Claire
Hey, I’m Claire. I help entrepreneurs & leaders build businesses full of Authenticity, Alignment and Adventure.
I’ve been coaching professionally since 2007, and have helped over a thousand folk to date, from independent solopreneurs to FTSE250 international groups. The key differentiator is they’re all values or purpose-led.
My unique blend of experience as a Coach plus my passion for the wild outdoors - hiking, and wild swimming - ensures an expedition that's both a safe transformational space and an exhilarating adventure with like-minded leaders.
As a trained hill adventure guide, qualified Outdoor First Aider, and certified Open Water Life Guard and Wild Swim Leader your journey couldn't be in safer hands.
I live in Leeds with my husband Ant and our 3 children, and can usually be found up a mountain in our VW campervan, or drinking coffee with a good book.